Most of us recall a time when we fell asleep in bed while watching TV or while reading a book. Suddenly we wake up in the middle of the night, still seated upright, but now with a sore neck or back or a numb leg from sitting for hours in an awkward position.
We are in no way alone. Prior to developing the new LINAK® hand control HC40 TWIST™ we did a comprehensive survey among users of adjustable comfort beds, and many of the responses mention this commonly known scenario of users occasionally falling asleep to the TV.
Accommodating real life
Of course, adjustable comfort beds are not supposed to lead to discomfort for their owners. So to counter this, we propose a fix. It is a sleep timer not so unlike the one known for TVs. Similar to setting the television to turn off after a set number of minutes, you can set the bed to drive to a ‘sleeping position’ after a certain number of minutes. This is what we call ‘Sleep Timer’*.
The feature is incredibly easy and plays into concerns experienced by users of electric adjustable beds everywhere – ‘what if I fall asleep while sitting up?’
Associate your brand with a good night’s sleep
Retaining or increasing the users’ perception of a convenience brand is boosted by the LINAK®HC40 TWIST™. The Advanced edition comes with ‘Sleep Timer’ as standard and will surely add extra value for you or your customers’ exclusive lines of beds.
Consumers are, no doubt, willing to pay for improved sleep quality, and the convenience factor here is a leading selling argument. You will be able to offer yet another feature deemed truly valuable by the consumer. We know, because we asked users!
Be a convenience brand and help people improve their quality of sleep – ultimately improving lives!
The HC40 TWIST™ Advanced can include the sleep timer function. *Sleep timer requires that automatic drive is enabled.
